Social Media + Jeremiah Owyang

Ran across this vid on YouTube. Couple of thoughts. First, he researches at least 2 hours a day. Umm, he's definitely more on his way to 10,000 hours than I am. Second, he's says social media is cheap. I would argue it's cheap from a tool perspective, but you've got to have people do the work, which is not necessarily cheap. Especially if you're an Rx/Dx firm and you employ an agency or firm to help you manage it. Rather, it's cheaper than traditional media--much cheaper.



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