Rx/Dx and Social Media

Readers of this blog know that I have talked about social media extensively, perhaps too much, but I firmly believe in the power of social media and the fact that it is an absolute game changer when it comes to marketing. So much so that marketing as we knew it as recently as 2005 will never be the same.

Amy Tenderich over at DiabetesMine.com has an excellent post discussing the pros and cons of social media for Pharma companies.

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