The Cult of Personality

Via Good Grape. A nice presentation from Gary Vaynerchuk. This guy strikes envy and a bit of scorn, mostly the scorn because he has cultivated very shrewdly what most bloggers want.

His point is well taken. Companies must sit up and begin to listen to their customers and care about what they have to say. Customer Experience should be at the forefront and touch research, marketing and customer service...

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  1. Jacob Leffler presents.............. SHORT ATTENTION SPAN THEATRE said...

    I was at that conference and this was one preso I missed, but wanted to see. He was on as I was flying out.

    What's funny is, if you have seen his video blog it is nothing special other than he offers information the wine crowd finds valuable - pretty simple. Very effective.