The Message...

I have touched on this in the past here, but I continue to be struck by the way the Obama campaign is able to leverage the Internet and control the message. As I watched a CNN reporter "break" some news and talk about Michelle Obama preparing for her speech tonight at the Democratic National Convention as she went to the YouTube channel and played video released to Barack Obama's channel.

It shows a level of marketing savvy that frankly seems more in tune than his opposition who is on the record as not having any email, but he is aware of the "Internet." Great.

  • Digg
  • StumbleUpon
  • Yahoo! Buzz
  • Technorati
  • Facebook
  • TwitThis
  • MySpace
  • LinkedIn
  • Live
  • Google
  • Reddit
  • Sphinn
  • Propeller
  • Slashdot
  • Netvibes