The Intangibles

Via Seth Godin, a great post about intangibles in a service business. I view this from being on the service buying side frequently. Service providers would do themselves a service by printing this post and placing it in a visible place near their work space.

It also reminded me of Steven Covey's The Seven Habits of Highly Effective People and in particular
Think Win/Win describes an attitude whereby mutually beneficial solutions are sought that satisfy the needs of oneself, or, in the case of a conflict, both parties involved.

and

Synergize describes a way of working in teams. Apply effective problem solving. Apply collaborative decision making. Value differences. Build on divergent strengths. Leverage creative collaboration. Embrace and leverage innovation. It is put forth that when synergy is pursued as a habit, the result of the teamwork will exceed the sum of what each of the members could have achieved on their own. “The whole is greater than the sum of its parts.”




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